How to read New ASINs

Last updated: 30 September 2026

New ASINs lists the recently listed products in the market you follow, with their launch date, price, availability and Buy Box holder. It covers the products we track, not the whole of Amazon.

The chapter answers: what just showed up in my market? It lists the products in the shelves you follow that were listed on Amazon over the last 7, 30 or 90 days, with the category, the availability and who holds the Buy Box. The tiles give the median price of the new products and the most active brand, and the Brands launching block shows which brands bring the most new products.

Two limits are stated on the screen. First, only products we already follow can appear: a product launched this week that has not yet entered the top of a shelf you follow will not show. The promise is the news in your tracked market, never all of Amazon. Second, a product needs a known launch date to be classified as new. The coverage line says how many products are dated; when it is low, an empty list does not mean the market is quiet.

Availability depends on your plan.